Basic House China - Fall 2010

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  1. Avatar Image

    Fresh02

    Basic House's Fall 2010 collection featuring Yoon Eun Hye. A ton of goodies:

    View Entire Gallery as Slideshow


    Website Background Images


    Catalog


    Pictorial


    Star Photo


    Screensaver
    These pics are pretty similar to the "Star Photo" pics, but in higher quality.

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    Blog
    2 profile pics and 2 background images for use on blogs.


    Videos

    If anyone can translate the Korean in the interview OR the Chinese subtitles, please contact me so I can add English subtitles.

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    View Entire Gallery as Slideshow

    Source: Basic House China

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    1 person appreciates this post: yooniza
  2. Avatar Image

    julieng

    Basice House photoshoot pictures alway looks so pretty...I really like her hair's style.

  3. Avatar Image

    EunNa (안젤라)

    She can always carry any kinds of clothes. . YEH is indeed a natural m0del. .


    ""We still dont have a single wedding picture.But everyday we fall inlove again.Living a magical life.Love perhaps is similar 2 taking care of a garden.Hoping dat in ur garden,a beautiful flower will bloom,a cool breeze will blow in d presence of a warm sunlight. And occasionally, a magical shower.." -Secret Garden
  4. Avatar Image

    janelle03

    i hope someone translate the video..
    i like this fall collection of basic house..

    YEH ALWAYS LOOKS GREAT..!! =D

    thank you fresh02.. =)

  5. Avatar Image

    aerie_chan

    I really love her in Basic House...and because the clothes are pretty they suit her well... =D


  6. Avatar Image

    am92189

    ooohhhh!!!!! i love her clothes... i so hope i could wear those... hehehehehe....

  7. Avatar Image

    Fresh02

    I noticed people talking about this at Soompi so I'd like to clear up something with the readers here, before it becomes accepted fact. I would post this at Soompi too but some people there tend to start useless arguments if there's the slightest disagreement about anything.

    I originally wrote in this article:
    Yoon Eun Hye for Basic House China Fall 2010

    I still find it amazing that Yoon Eun Hye is the primary model for Basic House China instead of a Chinese celebrity. Basic House is a Korean company but they are selling these products in China. It really is a testament to Yoon Eun Hye's marketing power and popularity in China.

    Several sites, including Allkpop, later posted paraphrased versions of my article and stated that YEH was chosen over a Chinese celebrity.

    From Allkpop:

    It's quite amazing how long Yoon Eun Hye has been modeling for Basic House China. Usually celebrities are used for just one season or half a year before they're replaced by someone new. Let's also not forget that she was chosen over a Chinese celebrity to promote the brand so either this is a testimony to her eternal beauty or her great international marketing influence.

    The difference in wording is subtle, but the interpretation can vary a lot. I was complimenting YEH, but I was definitely not saying she beat out a local celebrity for the job or somehow implying Koreans are better than Chinese. That is absolutely absurd. My reference to "Chinese celebrity" was hypothetical. I've edited the article to make that clear. As far as I know, Basic House simply uses the same model for Korea and China. I apologize if it's interpreted differently.

    There has already been 1 angry person in this thread complaining in a ridiculous, profanity-filled rant (post deleted).

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    1 person appreciates this post: jadeyYEH
  8. Avatar Image

    smr05

    ^ thanks for the clarification fresh!
    i better edit my post on soompi to avoid further misunderstanding :D


    YEHwarriors-logo © yodya
  9. Avatar Image

    starfish2812

    to mods. i think ur first statement doesnt offend the chinese, u r just complementing YEH. BUT may be there are really takes your text in different view.

  10. Avatar Image

    YEH Lover

    she is makig me h....!
    i cant see her more than this beautiful =D :lol: =) :!!!:

    I FEEL SOMETHING OVER A FAN THAT IT IS UNEXPLAINABLE
    MAY BE IT IS LOVE
  11. Avatar Image

    dumb_dumb99

    Wow I know this doesn't really officially have to do anything related with YEH, but it seems like Basic House has picked their new model-- Moon Geun Young.

    In an allkpop article:
    Through the help of Hallyu stars, the brand will be featuring a new line different from its Korean counterpart.

    A representative of “Basic House” explained, “Chinese fans were captivated by the charm of Moon Geun Young through her dramas. As it is a brand aiming to expand throughout Asia, Moon Geun Young was our best selection.”

    So it seems Moon Geun Young has replaced YEH as a hallyu star? (Not in general, but in this brand?) That's so not right... YEH's charms in her dramas still captivate the Chinese fans...

    AND I was so sad to hear that "Moon Geun Young will be working alongside Won Bin for the upcoming S/S catalog, which will be released in China." WISHING YEH HAD WORKED WITH WON BIN!!! T__T
    So disappointed that BH had to replace YEH with MGY...

  12. Avatar Image

    mirmir811

    Yeah, sad but yoon eun hye is no longer working with basic house. They had a long run together. And if I'm correct, I believe that she is still with LG Beyond and Won Bin also signed on, so they might work together in advertisements soon.

  13. Avatar Image

    sarah

    i've actually read that article, and i was kind of feeling uncomfortable seeing that MGY has replaced YEH..i felt sad.. =(

    ...but i'm trying to look on the brighter side and i realized...it's nothing personal i think..because YEH has always been BH's primary and top model for the long period of time now,for various season..and maybe the company is trying to use a new concept or strategy...but i believe, BH can't deny the fact that YEH has brought them large improvement on sales through her "captivating charm" alone through those endorsements..so maybe BH is just trying a new taste of marketing strategy... =) ....and i hope they shouldn't forget how YEH's contribution had brought good impact to their clothing line.. =D

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