[Reporter Kim Hye Sun] The main lead of SBS drama ‘Lie To Me', Yoon Eun Hye becomes a 'Sold Out Girl'.
‘Lie To Me’ Yoon Eun Hye's Fashion Becomes A Hot Issue, She Becomes The 'Sold Out Girl’ Again!
Yoon Eun Hye displayed a sharp casual look by wearing a white knitted top and a denim pants in the first episode of 'Lie To Me', which was aired on May 9th. She matched her outfit with a sky blue Louis Quatorze bag, and grabbed people's attention with a stylish and splendid combination.
She appeared with a same design white color 'Square Bag' in the second episode, creating a nickname for the bag amongst the Netizens as the 'Yoon Eun Hye Bag'.
It's been reported that questions regarding the bag flooded various internet forums after the first broadcast. In addition, befitting of the style icon Yoon Eun Hye's reputation of , the bag has sold out completely within a week after the broadcast, and is currently in its second production.
Louis Quatorze stated, "The Square Bag was sold out instantly after the broadcast, and we are being flooded with questions regarding the 'Yoon Eun Hye Bag' every day. We've decided to reorder the product due to the hot interest and response, and we should be able to provide the bag for the consumers soon".
(Photo: SBS drama ‘Lie To Me’ Capture)
[Source: Hankyung.com bnt News via Korea Economy]
If 'Fashionista' Yoon Eun Hye Carries It, There Aren't Any Left To Be Sold..Continues Her Reputation As The 'Sold Out Girl~'
After the first week of broadcast, questions on 'Yoon Eun Hye Bag' flooded various internet forums. Befitting of her reputation of making anything that she wears a hit item, the bag has become completely sold out nationally in all boutiques and online shopping mall. In particular, it showcased Yoon Eun Hye's level of influence as the item became completely sold out in its first week after the broadcast.
[Source: TV Edaily, Reporter Son Ji Eun]
It Becomes A Sold Out Item Without A Doubt If Yoon Eun Hye Wears It?
[Reporter Lee Sun Jung]
Yoon Eun Hye is starting yet another popular trend with 'Gong Ah Jung Look' from SBS drama 'Lie To Me'
Yoon Eun Hye is displaying a casual look that can be easily followed by the viewers as Gong Ah Jung, a government employee in this drama. The casual fashion is standing out even more as recent dramas have focused on 'Noble Looks' of the elite 1% class.
Instantly after its first broadcast on May 9th, the sponsored brands of Yoon Eun Hye's outfits in the drama are benefiting from Yoon Eun Hye effect, as internet is flooded with inquiries of her outfits, called 'Gong Ah Jung Look' and 'Government Employee Look'.
In particular, the vintage denim worn by Gong Ah Jung in the scene where she fell to the ground has become a hot topic. DPSR's denim offers stylish natural washing effect with elasticity that makes the product resilient. It's got a unique rainbow stitching in both front and back pockets, and it can be worn for a refreshing look in the spring.
Gong Ah Jung emphasized freshness in the drama by folding the end of her denim, displaying an energetic look by matching it with a big bag and sneakers.
Meanwhile, DPSR, which has gained attention from the Netizens after Yoon Eun Hye wore it, has experienced a selling out effect through this broadcast.
(Photo Source: SBS drama‘Lie To Me’ screen capture)
[Source: HanKyung.com bnt News]